Last Night On The Town Sponsorships
The City of Virginia Beach’s premier New Year’s Eve event
Below are the links with the various levels of sponsorships. The links below go directly to our website for easy payment (+ transaction fee). More package details coming!
Sponsorship Levels
CELEBRATION SPONSOR - $2500
Logo on Last Night on the Town promotional rack cards
Listing on event website as *Celebration Sponsor with link to sponsor website
Recognition on signage in VIP tent
Meet & Greet and photo opportunity with Entertainers
Recognition on jumbo screen during event
Tickets to VIP Event
SILVER SPONSOR - $5000
Logo on Beverage Napkins in VIP Tent
Logo on Last Night on the Town promotional
rack cards
Listing on event website as *Silver Sponsor with link to sponsor website
Recognition on signage in VIP tent
Meet & Greet and photo opportunity with Entertainers
Recognition on jumbo screen during event
Tickets to VIP Event
GOLD SPONSOR - $7500
Promotional material inside VIP tent
Logo on Beverage Napkins in the VIP Tent
Logo on Last Night on the Town promotional rack cards
Listing on event website as *Gold Sponsor with link to sponsor website
Recognition on signage in VIP tent
Meet & Greet and photo opportunity with Entertainers
Recognition on jumbo screen during event
Tickets to VIP Event
PLATINUM SPONSOR - $10,000
Name recognition in all TV and Radio promotions + social media outreach
Sponsorship of 1 CBDA event in 2023 (value $1500)
Promotional material inside VIP tent
Logo on Last Night on the Town promotional rack cards
Listing on event website as *Platinum Sponsor with link to sponsor website
Recognition on signage in VIP tent
Meet & Greet and photo opportunity with Entertainers
Recognition on jumbo screen during event
Tickets to VIP Event
PRESENTING SPONSOR - $20,000
Name recognition in all TV and Radio promotions + social media outreach
Promotional material inside VIP tent
Logo on Last Night on the Town promotional rack cards
Listing on event website as *Presenting Sponsor with link to sponsor website
Recognition on signage in VIP tent
Meet & Greet and photo opportunity with Entertainers
Recognition on jumbo screen during event
Tickets to VIP Event
*The VIP Party hosted by the Central Business District Association will be held stage side in a heated tent, providing VIP guests with the best views, of the festivities!. Come Dressed to Impress as “Best Dressed couple” and win the crown & special gifts!
About The Event
In 2012 CBDA members and local stakeholders established the first city-wide New Year's Event of it's kind at Town Center and Pembroke Mall. Now in it's 9th year, this event is one of the largest New Year's Eve parties on the east coast. CBDA is proud to host this annual event in partnership with the City of Virginia Beach.
Each year, the festivities kick off mid-afternoon at Pembroke Mall with family entertainment including a children’s countdown and balloon drop at 5:00 PM. The fun continues throughout the night at Town Center with live music on multiple stages. Past headline acts include the Gin Blossoms, Eddie Money, Cherry Poppin' Daddies, and Smash Mouth, Switchfoot and The Deloreans. A midnight countdown with a spectacular laser light show, and Virginia Beach Ball Drop ring in the New Year. All activities and entertainment are free and open to the public, with food and adult beverages available for purchase. A separate, ticketed VIP Celebration hosted by the Central Business District Association is held stage-side in a heated tent, providing VIP guests with the best seat in the house! Town Center and Pembroke merchants, hotels and restaurants offer New Year’s Eve rates and specials.
WVEC-TV and BOB FM broadcasts live from the event. Free parking is available for all attendees in the Town Center garages and at Pembroke Mall.
For more information visit lastnightonthetown.com or contact CBDA at connect@cbda.net.